Find negative keywords
that bring positive results.

Attract the right clicks

Predict your savings

Increase your ROI

Beta testers wanted.
Wanna try it?

Our public preview is open and we’d like to invite you to try it and give us feedback.
No costs, no strings attached.

 

WHAT MAKES BOB’S KEYWORDS
YOUR NEW BEST TEAMMATE
IN THE DIGITAL TEAM

Intelligence

Our algorithm analyses your Pay per Click data and an array of information your campaigns keep hidden under the hood from you.

Ease of use

Within a few minutes and steps, Bob’s Keywords will reveal precious information your team would take a lot of time and effort to infer.

Predictability

Our tool will not only reveal thousands of strategic negative keywords but also how much you’ll save by adding them to your campaigns.

HOW IT WORKS

Bob’s Keywords is an innovative tool that reduces the costs of your PPC
campaigns through the discovery of hidden negative keywords.

You can bring your sources of data, like your Search Query Report from Google Ads and your Organic Searches Report from Microsoft Ads. Bob’s Keywords will combine and process your data to help you discover Negative Keywords you didn’t even know were draining a significant portion of your budget. Trust us: there could be thousands of them spending your precious dollars right now.

Review your new Negative Keywords and export them to a text file at any time. They are ready to use on your Ads platform (including the chosen Match Type for each new Negative Keyword).

PRICING

A few minutes using Bob’s Keywords every week
could save you thousands of dollars a year.

 

Search Query and Organic Queries rows per Month

Data Storage

Users

Monthly

Yearly (2 months free)

Free Tier

5,000
rows/once a month

100 MB (24 hrs)

1

$XXX

One Time Tier

30,000
rows

1 GB (30 days)

1

$XXX

Tier 1

100,000
rows

5 GB

1

$XXX

$XXX

Tier 2

250,000
rows

10 GB

3

$XXX

$XXX

Tier 3

750,000
rows

30 GB

5

$XXX

$XXX

IMPROVE
YOUR SEO
STRATEGY

Bob’s Keywords is a PPC Analyst’s
teammate, but a also an SEO
analyst’s good friend.

Whenever Bob’s Keywords delivers a list of negative keyword ideas, he makes it clear that some of them could still be useful to your business. And that’s where it gets interesting: while these words don’t make good use of your budget, with some SEO effort they could still bring relevant traffic to your site. So Bob’s Keywords is not just about finding negative words, but also bringing insights on how to use keywords to attract the most appropriate traffic with the right strategy.

ABOUT US

Bob’s Keywords is an innovative tool that aims to reduce the costs of your advertising campaigns through the discovery of negative keywords. Analyzing thousands of rows of your data, Bob’s Keywords is able to suggest a few hundred and potentially thousands of negative keywords candidates.

We were able to find dozens of negative keywords we had never detected and were unnecessarily draining our budget. Everytime we run a new campaign, we throw our data into Bob’s Keywords and get surprised to find out new ones.

Marcelo Merçon
Chilenjoy.com