Find negative keywords
that bring positive results.
Attract the right clicks
Predict your savings
Increase your ROI
Bob’s Keywords analyses your Search Query Reports and helps you find hundreds of Negative Keywords.
Save 20% or even more
on your Google Ads Campaign
Try it now for FREE
Follow the steps below to find out the top 50 negative keywords impacting your campaign right now. No registration is required.
HOW IT WORKS
Bob’s Keywords is an innovative tool that helps you reduce the costs of
your Google Ads campaigns by discovering hidden negative keywords.
Bob’s Keywords works on top of your Google Ads data: it is there where your REAL NEGATIVE KEYWORDS are.
While generic Negative Keyword lists may work, we need to deep dive into your Search Queries Report to find the real Negative Keywords triggering your Ads and draining a significant portion of your budget.
Our tool analyses your Search Terms Report and delivers a huge list of Negative Keyword Candidates in a very easy way: we find groups of keywords that are not converging and their statistics. Build your negative Keywords from the list presented to you and apply them to your campaign right now.
Review your new Negative Keywords and export them to a text file at any time. They are ready to use on your Ads platform (including the chosen Match Type for each new Negative Keyword).
WHAT MAKES BOB’S KEYWORDS
YOUR NEW BEST TEAMMATE
IN THE DIGITAL TEAM
Intelligence
Our algorithm analyses your Pay per Click data and brings up an array of information your campaigns keep hidden under the hood from you.
Ease of use
Within just a few minutes and steps, Bob’s Keywords will reveal precious information your team would take a lot of time and effort to infer.
Predictability
Our tool will reveal hundreds or thousands of strategic negative keywords and how much you’ll save by adding them to your PPC campaigns.
PRICING
A few minutes using Bob’s Keywords every week
can save you thousands of dollars a year.
Search Query and Organic Queries rows per Month
Data Storage
Users
Monthly
Yearly (2 months free)
BOB’S KEYWORDS FEATURES
- Uses your own data to give you more accurate results
- Massive list of Negative Keywords Candidates
- Quickly build your list of new Negative Keywords
- Predict your Savings
- Search Query Report VS Organic Searches
- Search Term Phrases Inspection and Match Type Impact
- Your Keywords Analysis
- Negative Keywords Analysis
- Co-occurring terms Analysis
- SEO Hints
- Export your Lists to Text Files
- Supports files from any Ads Platform
- Language Agnostic
- Custom Calculated Columns
- Custom Numeric Filters
- Smart Filters
IMPROVE
YOUR SEO
STRATEGY
Bob’s Keywords is a PPC Analyst’s teammate and an SEO Analyst’s good friend.
Whenever Bob’s Keywords delivers a list of negative keyword ideas, Bob’s shows you that some of them could still be useful to your business. And that’s where it gets interesting: while these words don’t make good use of your budget, they could still bring relevant traffic to your site with some SEO effort. So Bob’s Keywords is not just about finding negative words but also bringing insights on how to use keywords to attract the most relevant traffic with the right strategy.
ABOUT US
Bob’s Keywords is an innovative tool that aims to reduce your advertising campaigns costs by discovering negative keywords. Analyzing thousands of rows of your data, Bob’s Keywords can suggest hundreds and potentially thousands of Negative Keywords Candidates.
We were able to find dozens of negative keywords we had never detected and were unnecessarily draining our Google Ads budget. Every time we run a new campaign, we throw our data into Bob’s Keywords and get surprised to find new ones.
Marcelo Merçon
Chilenjoy.com